automotive photography

Film Roll of the Month - January

Over the past few months, I’ve found myself reaching for my film cameras more and more. In a world where I can review an image instantly, tweak it endlessly, and deliver it the same day, there’s something refreshing—almost grounding—about slowing down and committing to 24 or 36 frames at a time.

So, I’ve set a goal for 2026: one roll of film per month, every month. No excuses. No half-shot rolls sitting on a shelf. Twelve rolls. Twelve sets of results. All shared right here.

Film forces intention. Every frame costs something. There’s no rapid-fire burst mode, no immediate histogram check, no deleting the ones that “almost” worked. You meter carefully. You compose deliberately. You wait for the right moment. And then you trust yourself.

Each month, I’ll post the breakdown:

· Which camera from my collection I used
· The film stock I loaded
· The lens choice
· A frame-by-frame look at the images and what was happening behind the scenes – assuming I remember, that is!

Part of the fun is not knowing what each month will bring. Will it be a sunrise shoot with a classic car? A gritty detail study in black and white? A road trip roll? Maybe a portrait. Maybe something completely unrelated to cars.

Will all the subjects be automotive? Probably not.

While cars are at the core of what I do, film feels like the right medium to explore beyond that. Film has a way of pulling you toward storytelling rather than perfection. Toward mood rather than megapixels. It rewards patience. It embraces flaws. Light leaks, grain, soft focus—sometimes those imperfections are the point.

For my automotive work, film adds another layer of character. Chrome reflects differently. Paint tones shift subtly depending on the film stock. Highlights bloom. Shadows roll off in a way that digital often struggles to replicate. It changes how I see a car—and how I photograph it.

This monthly project is as much about discipline as it is about creativity. One roll. No pressure for it to be groundbreaking. Just honest work. Consistent work. Thoughtful work.

At the end of 2026, I’ll have a year’s worth of film—twelve small chapters that document where my eye, my style, and my curiosity took me.

I hope you’ll follow along. Whether you’re here for the cars, the cameras, or just to see what a few dozen frames can become, this should be a fun ride.

Roll one is already in the can – Let’s see what January was like.

All of January’s roll was photographed using a Canon AE-1 Program camera, manufactured in 1983. This is the first roll of film I’ve ever put through this camera – I recently picked it up online. The film is FujiFilm 400, and the lens of choice for the entire roll was the workhorse, the Canon 50mm.

I started this roll at Buses By the Bridge in Arizona, photographing Buses at the campout, took a few photos at a photoshoot I had with a Bus in Henderson, and finished the roll around downtown Las Vegas. My main focus for this roll was to test the camera in different situations and with different subjects. Since it was my first time using this camera, I wanted to put it through its paces.

Here are the photos, click to view full size and scroll through:

As you can see, I shot a variety of subjects, from VWs to random walls – even a 7-eleven building, where I bought an iced tea and some BBQ pork rinds. It was fun to get out and test the AE-1 Program.

Overall, I am very pleased with both the photos and the how this ‘new-to-me’ camera performed. I hope you like the shots too.

For February, I already have a partial roll of film in my Canon AT-1 camera, so I’ll be finishing that off. Look for results to be posted here on the blog.

Are you ready? I'm ready.
Eric

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Keeping it 100

With the arrival of Hot VWs November issue, a big milestone has been reached.

100 Published Magazine Features!

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One hundred. Wow!

In the span of just five short years

100 Features
21 Covers
15 Centerfolds
Across 12 different publications

It has been quite a ride in such a short time. I can’t wait to see what the next five years, and beyond brings.

I cannot express enough my gratitude for your attention, support, feedback, comments, likes and shares. Everything counts for more than you know.

Thanks for being a part of this adventure!

Are you ready? I'm ready.
Eric

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It's About to Get Busy

Summer is essentially over. The triple digit temperatures are waning, so that means all of us Volkswagen owners are getting our Dubs out of the garage again. Back on the roads, taking advantage of some 'cooler' temps. 

It's officially Fall Show Season!!

As a photographer, that means it's about to get busy again. In another week, I'm back on the road! 

Next week I head to the Fresno, California area to shoot two Dodges for Vintage Truck Magazine. The very next weekend, it's back to the Salt Lake City area for photo shoots and the annual Utah VW Classic. 

Before you know it, The Elite and Just Clean VW Show in Las Vegas, and Volkstock in Phoenix will be here.  I'm sure I'll tuck in another one or two overnighters on the calendar as well before winter gets here as well. 

The summer doldrums are over. Let's get to it!

Are you ready? I'm ready.
Eric

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Relying on the Help of Others

As a creative person, whether you’re an artist, a musician, or a photographer, it’s hard to give up control. Even though we might avoid asking others for help, it can certainly be necessary, and ultimately beneficial.

Case in point: I have three photo shoots scheduled out of state next week, and at this moment, I don’t know where any of them are taking place.

For me, this is terrifying on a couple levels.
First, for a quality vehicle photo shoot, location can be EVERYTHING. The wrong background, and a great car can appear mediocre. I like to say ‘The car is the star’, but a questionable location can neutralize an otherwise killer shot.
Second, since I’m not in the area, I must enlist the car owners to do the location scouting, something I normally do myself.  I need their help in finding just the right spot.

I try to give a few suggestions of what would look good for their particular car, and send them out into their world to scout potential shoot spots. What happens next is usually a back and forth exchange of emails and photos, narrowing down what they found to what we both think works the best.

When shoot day arrives, 95% of the time it works out great. The other 5% we need to call an audible and find a new location in a hurry. I’ve been kicked out of places, had a location just be too small to shoot in, and of course there’s that time the Cops shut us down (at least we were done when they arrived).

Looking back through my 20 (so far) magazine cover pieces, eight of them were taken at locations where I had to ask the owner for help.

This set of circumstances is just one example of relying on the help of others. As much as we may not like having to do it, since it can be uncomfortable or intimidating, asking for help can absolutely be advantageous. So open up, don’t be frightened to say ‘Hey, I could use your help’.

I’m sure the three shoots I mentioned above are going to be awesome, I just need help in getting them there, so I asked.

Are you ready? I'm ready.
Eric

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